In recent years, businesses have become far more sophisticated in their approach to social media. This is in part due to the fact that they can afford to pour resources into cultivating a strong social media team, but capital isn’t the only reason that they’re...
With 19 states and over 370 million people, the MENA region, it’s hard to know where to start with regards to monitoring the growth of mobile data. In this post, we’re going to look at the growth of the use of mobile phones as internet...
We, in the digital marketing sphere, are part of an impulsive, dynamic and volatile industry. It can often feel like you’re playing catch-up with a tiger, and the moment that you catch up with it, it speeds off again. Although being part of an ever-changing industry...
Using the same standard formula as much of the social media world, Facebook is basically a massive online popularity contest. Despite the developments and corporatization that that the website, and company, has undergone, at its core, Facebook still has that original model of being the...