Using the same standard formula as much of the social media world, Facebook is basically a massive online popularity contest. Despite the developments and corporatization that that the website, and company, has undergone, at its core, Facebook still has that original model of being the...
Today, it can seem as if there are multiple overwhelming options with regard to internet advertising. The thing to bear in mind is that the internet is a wide, vast place. You can’t just put up an advertisement and expect to see results immediately. Selecting...
A strong reputation is essential to the survival of your brand. But it’s not quite as simple as just coming up with a phenomenal tag line, some really beautiful graphics, or an incredibly memorable logo. Those elements are all important, and helpful, too – but...
With an ever-growing international community establishing itself on Facebook, it’s more important than ever for businesses to use the medium to connect with their brands’ audience. But what does that actually mean? Social media is so wide and so large, it can seem impossible to...